Wednesday, August 18, 2010
6pm – 8:30pm near San Francisco, CA
Hosted by Tinywater Photography
Workshops are the Best Way to Learn SEO
Hi, my name is Zach Prez and I’ve spent the last year coaching photographers and related businesses (like wedding vendors) in a 1:1 or 1:few environment. The feedback from this personal approach has been tremendous. In a coaching scenario I can cover many more strategies and advanced SEO topics that need a demonstration or are difficult to explain in writing. People that work with me see better results because of a strengthened understanding through conversation and they feel accountable for taking action (I follow up!). They get any and all answers specific to their site and strategy.
What You Get in this Workshop
- A thorough understanding of how search engines work
- Where to place keywords on your site, blog, or splash page
- How to create/write content to appeal to search
- How to optimize images
- The best places and ideas for links to your site
- Many free SEO tool ideas to help your journey
- Worksheets to plan your SEO strategy
- Answers to all questions about your site specifically
What SEO Means for Business Growth
I work through all of those things to give you the best understanding and potential presence in search results. No more wasting dollars on marketing activities like event booths and paid banner ads to get 1 lead. I’ve seen the dramatic effect from helping a photographer go from brand new website, to an exploding full-time business in 3 months where over 50% of bookings come from search leads (that then refer their friends).
The time has come for me to open my doors to more than the select few who can pay $2,000+ for one on one training with me. In this small class of 15, I condense all of that knowledge into a power class that will expand the expectations you have for your business. You will see real results.
About Your Coach, Zach Prez
In working specifically with photographers for 2 years I’ve seen every photo system and even consulted with 3 top website photo companies about their SEO. I therefore understand the website and blog systems you are using and can speak to the SEO features of almost all of them. I know how to take advantage of images in search results. I’m used to working with people that have a minimum capacity for tech talk and don’t have extra time and money to invest in SEO.
There’s too many non-SEO experts trying to coach wedding vendors about SEO. I’m an SEO specialist and will set the record straight about the most efficient things you can do in search (not pie in the sky activities that are unrealistic).
My 10 years of internet marketing allows me to go well beyond SEO including how to measure results, how SEO impacts usability (how users act with you online), crossover into social media tactics, and copy writing. As a former web designer I understand the balance of design with marketing.
Don’t Wait to Register
I’m holding the class size to 15 or less. Reserve your spot now before competitors beat you to it. Soon I will only be offering full workshops at a much higher price, so this is a rare opportunity to get personal SEO training from me before the full-workshops are released at $600.
Attendees will receive a free copy of the Photographers SEO Book upon registration so you can get a jump start on optimizing your site.
Since this is the first mini-workshop, I plan to over deliver on your expectations. I’m dedicated to making everyone in this first class successful so you can refer friends to my future workshops. I’m already well known for my online ebooks and training, but need to establish a reputation for incredible workshops. I aim to do so with you.
Location and Details
The workshop will be held from 6pm to 8:30pm (with time after for additional Q&A) near San Francisco, CA. Appetizers and mind-blowing tactics will be provided.
Hosted by Caroline and Dan at the TinyWater Photography studio near San Francisco at 1500 Park Avenue, Emeryville, CA 94608 (1 block from IKEA). View Map.
For questions reach Zach at
Email: photographersseo[@]gmail[.]com
Phone: 916-467-9224
Testimonials from the Mini Workshop
Julie Mikos Wedding Photographer
Zach didn’t disappoint. The workshop was full of great information, well-organized and while I’m usually the person whose eyes glaze over after three minutes listening to anything about technology, the presentation was clear and easy to follow. I felt confident (if not slightly overwhelmed by so much information) that I could apply a lot of what he taught to my own SEO. I highly recommend taking a workshop with Zach or at the very least, checking out his printed material.
Survey results from 12 attendees:
Before this presentation, how much did you understand search engine optimization? (1 = never heard of it, 7 = can/will do advanced SEO)
3.3 out of 7
After this presentation, how much did you understand search engine optimization? (1 = never heard of it, 7 = can/will do advanced SEO)
5.6 out of 7
How confident are you that the materials covered will help rank your website? (1 = not confident, 7 = positive I can rank)
5.9 out of 7
How much value did you get for your money? (1 = no value, 4 = expected value, 7 = exceeded expectations)
5.6 out of 7
{ 2 comments… read them below or add one }
I’m really glad I did. I wish you would do a workshop near Houston I would be sure to attend !!
Great to know… I recently suggested to Jessica Grieves (also in Houston) that she setup a workshop for me in Houston. So I may be there soon!